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Dore received her visa last month and has recently moved into a prewar Greenwich Village loft with Schuman, on West 10th Street. Scott Schuman, aka the Sartorialist, is an American blogger and photojournalist whose blog and work were integral to the rise of the street style phenomenon.“I was very serious; I thought I was deep,” she recalled, and promptly turned as scarlet as the banquette behind her. “When I gave her her first real camera, I barely showed her anything. Doré’s tentative approach to style, her shaky predilection for mannish trench coats and oversize scarves and jeans. “We do share a nice sense of competitiveness,” she said. “Now I think that maybe that was arrogance.”She left Corsica to study literature in Aix-en-Provence, and eventually set out for Marseille and later Paris, giving herself a year at best to live out her dream of becoming an illustrator. She hoped that by working an hour a day, she would teach herself to draw and somehow reach an audience. She just took that thing and worked and worked until she became a great photographer.”A shutter-quick study, she appeals to followers of every age and stripe. It was heartening and inspiring, she said, “to watch Garance fumble and learn while I was doing the same thing.”Mr. Doré as an “elevated influencer,” by his definition “someone who has been at content creation or in the social-media game more than seven years, someone in their 30s or reaching their 40s, which to us indicates legitimacy.” Her stature, in his assessment, makes her an appropriate pitch person for an older, well-established luxury consumer.“It’s a tricky time,” she said of her struggle to accommodate advertisers while retaining her voice. Even so, people will doubt you.” But saying no to marketers’ advances is no solution, she added: “You can’t be an island. Doré’s rising visibility would seem to position her as among Mr. She sketched under a nom de web inspired by the 19th-century illustrator Gustave Doré.“I thought the name was chic,” Ms. “I feel like I’ve almost grown up with her,” said Sara Jones, 19, an art history student and an organizer of Ms.
Schuman’s photos and blog came to the attention of Magazine.“Earlier Scott was way bigger than Garance, but these days I hear more about Garance than about Scott.”Good editorial develops trust, noted Jed Wexler, the chief executive of 818 Agency, a branding and consulting firm in New York. Doré’s recent ascent largely to a sense, widespread in fashion spheres, that she is his gracious and accessible half. The fascination with street style may well be cooling, making way for more diversified content. Schuman, a pioneer of the form, remains among its most unyielding proponents. Doré has, in the meantime, skillfully varied her repertoire.“More than just a blogger, she is her own media company,” Mr. All the while, she remains one of blogdom’s most compelling storytellers, sharing with her readers style observations, travel tales and all sorts of miscellany. In a long-ago blog post, which she recently had translated from French into English, she reminisced about rummaging at a vintage sale, searching for the perfect scarf, only to find that she had literally scraped the bottom of the barrel, inadvertently pulling out its tattered liner to drape proudly at her throat. Jannuzzi said, “contribute to a picture of this sweet, charming woman bopping around Fashion Week eating her baguettes.”“Don’t you want to get a coffee with her,” he continued, “and just hang out for a while? Doré is to encounter a multidimensional extension of her online persona. Schuman could have hardly envisioned how far his support would take her.Her description of a trip to Morocco to bury her maternal grandmother was moving and lyrical. Subbing a sidecar for her tea, she remained bright-eyed, straightforward and unflaggingly upbeat, even as she talked about the trials of growing up. Her father, a chef of Italian descent, and her mother, an artistic, flamboyantly stylish transplanted Algerian, had hoped their bookish daughter might become a diplomat. “I’ve never seen anyone learn as quickly and act on the things that she’s learning,” he said. I wish I’d done that.’ ” If tensions exist, she prefers to keep mum. Schuman related that she had turned a deaf ear to his airing in The Globe and Mail of their sexual laundry. “But she knew that it was not my best day.”As close as they are, his hints that they should marry have left her unmoved.“In a couple,” she said opaquely, “there is always an energy that is hard for other people to define.” Be sure, though, she added, “that I do what I want to do.”An article last Thursday about the fashion blogger Garance Doré misstated the job title at held by John Jannuzzi, a social media expert who has followed Ms. He is its senior digital editor, not its senior digital projects editor. Thank you to everyone who read our work over the years.The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox.
Indeed, it’s hard to shake the perception that she is not only gaining on Mr. For me, writing and illustration are just a part of my daily life, like cooking. Schuman suffers as well from a perception that he is irascible, guarded and given to loutish pronouncements. “Whether you like them or not, they add to the story,” said Gregory Littley, the director of strategy at ICED Media, a digital marketing firm in New York.